Case Study: hearX Group boosts email deliverability with Noltic and Salesforce Marketing Cloud

hearX Group boosts email delivery to over 90% with Noltic

hearX Group, a pioneering health technology company, faced significant challenges in its marketing operations. Despite using Salesforce Marketing Cloud, its capabilities were underutilized, leading to an inefficient data model, low email delivery rates, and time-consuming manual processes. They partnered with Noltic to overcome these hurdles and optimize their platform.

Noltic implemented a comprehensive solution that included unifying the data model, creating reusable email templates, and building complex multi-step customer journeys with Journey Builder. They integrated omnichannel strategies for email, SMS, and push notifications. This work by Noltic resulted in an email delivery rate of over 90%, the capacity to send 300,000 emails monthly, and automated CRM updates. The impact included more efficient campaign management, significantly boosted customer engagement, and higher lead generation and conversion rates.

hearX Group