Case Study: DLT Trading boosts sales 47% with Noibu

How DLT Trading uses Noibu’s software to make their customers happier

DLT Trading, a retailer of premium knives and outdoor gear, faced challenges with hidden technical issues on its BigCommerce store that were causing customer complaints and abandoned checkouts. Their team lacked the visibility to identify these conversion blockers. To address this, they turned to the Noibu platform for help in uncovering the root causes of the friction.

By implementing Noibu, DLT Trading gained clear visibility into revenue-impacting errors and user experience problems. With development support from Kensium, they resolved over 16 critical site issues. This led to a 47% growth in sales, a 13x return on investment, and a 50% reduction in customer complaints, significantly boosting their conversion rates.

DLT Trading

Paul Edgette

Operations Manager