Case Study: CheckSammy achieves 158% more qualified leads with NoGood

CheckSammy increases qualified leads 158% with NoGood

The customer, CheckSammy, is a provider of on-demand bulk waste removal and sustainability solutions. Their challenge was to acquire more qualified B2B leads while also decreasing their cost per lead. They partnered with the vendor, NoGood, for growth marketing services including paid media, SEO, and conversion rate optimization.

NoGood implemented a solution involving persona-specific targeting, creative experimentation, and SEO. This strategy decreased CheckSammy's B2B cost per lead by 163% and increased their number of qualified leads by 158% from Q1 to Q2. The vendor also saved the customer 32% of their paid media spend through ongoing optimizations.

CheckSammy