Case Study: Canadian College of Health Science and Technology boosts enrolments with Noetic Marketer

Canadian College of Health Science and Technology lowers cost per acquisition by 53% with Noetic Marketer

The Canadian College of Health Science and Technology, a health sciences school in Ontario, faced challenges with declining ROI on ad spend, under-enrolled key programs, and a narrow lead pipeline as it aimed to significantly grow its student body. They partnered with the education marketing agency Noetic Marketer to implement a modern, multi-platform digital marketing strategy to address these issues.

Noetic Marketer developed a solution involving targeted Meta social media advertising, Google pay-per-click campaigns, and custom landing page development for each program. This strategy resulted in a 53% lower cost per acquisition, a 72% increase in interviews scheduled, and a 92% boost in enrolments, successfully helping the college scale its operations.

Canadian College of Health Science and Technology