Case Study: Yosemite Mariposa County Tourism Bureau boosts lodging referrals with Noble Studios

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Preview of the Yosemite Mariposa County Tourism Bureau Case Study

Yosemite Mariposa County Tourism Bureau boosts lodging referrals 46% with Noble Studios

Noble Studios partnered with the Yosemite Mariposa County Tourism Bureau to overhaul its Yosemite.com website. The challenge was to modernize the site to make it a crucial resource for travelers and to promote lodging bookings within Mariposa County, moving beyond its outdated design and functionality.

The solution implemented by Noble Studios involved a mobile-first, responsive web design alongside search engine optimization and content marketing. They enhanced the site with custom features like a mega menu, detailed itineraries, and lodging filters. As a result, Noble Studios achieved a significant 46% increase in lodging referrals and a 5% rise in direct booking referrals shortly after the new site's launch.


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