Case Study: Next Choice achieves frictionless merchant onboarding with NMI Payments

Next Choice Takes Its Merchant Platform to the Next Level With NMI Payments

Next Choice, a SaaS and merchant services provider, powers omnichannel payments and POS functionality through its Lynqd platform but faced a slow, fragmented merchant onboarding process because Lynqd didn’t provide merchant accounts. To simplify and speed sign-ups while keeping integration work minimal, Next Choice turned to NMI and its NMI Payments gateway to bake onboarding into the existing POS experience.

Next Choice integrated NMI Payments (the NMI gateway) into Lynqd, adding a fully branded microsite and direct underwriting/onboarding so merchants can view pricing, select hardware, submit applications, and often receive same‑day approval. The NMI integration delivered seamless sign-ups, faster time‑to‑revenue and immediate use of Lynqd for payments — measurable benefits include same‑day merchant approval, reduced friction, and a stronger competitive value proposition.

Next Choice

Michael Alfonso

Next Choice Director of Operations