NKPR
68 Case Studies
A NKPR Case Study
The Broadview Hotel engaged the public relations firm NKPR to develop a strategic plan for the relaunch of its in-house restaurant, The Civic. Their challenge was to raise the profile of the new menu and its Executive Chef, Richard Singh, in order to generate awareness and secure coverage in key media outlets.
NKPR implemented a solution that included one-on-one media engagements and a preview dinner for journalists and influencers. This strategy successfully secured feature coverage in outlets like Toronto Life and Bay St Bull. The campaign resulted in over 454,000 digital media impressions and an additional 469,331 social media impressions from the event.