Case Study: a major pharmaceutical company improves diabetes engagement with Nix’s AR diet app

one of the world’s largest pharmaceutical companies improves patient engagement with Nix’s AR diabetes app

The customer, one of the world's largest pharmaceutical companies, sought to boost patient engagement for its diabetes diet program. They partnered with NIX to develop an interactive augmented reality (AR) mobile application that would help users visualize healthy meals and prescribed portion sizes, turning the diet process into a more entertaining experience.

NIX developed multi-functional iOS and Android apps featuring optimized 3D food models that were realistic yet lightweight. The solution allowed users to browse dietary plates, view meals in AR on their own tables, and create custom plates to share. The vendor delivered a market-ready app with an intuitive UI/UX that successfully improved patient engagement and adherence to healthy food recommendations.