Case Study: Meat & Livestock Australia upgrades 45+ websites with Niteco and Optimizely CMS 12

Meat & Livestock Australia upgrades 45+ websites to Optimizely CMS 12 with Niteco

Meat & Livestock Australia (MLA), an industry-owned not-for-profit supporting Australia's red meat sector, faced the challenge of maintaining consistency and security across its vast digital ecosystem of over 45 individual websites. They needed a major platform overhaul to modernize the user experience and establish a unified foundation for future growth. MLA engaged their trusted Optimizely partner, Niteco, to execute this large-scale upgrade.

Niteco successfully upgraded all 45+ websites to Optimizely CMS 12, utilizing their proprietary AI Upgrade Accelerators to refactor the source code and implement a new modern UI for the main site. The project was completed with a smooth go-live, resulting in a unified, secure, and highly scalable digital ecosystem for MLA. Niteco's solution simplified maintenance and provided a stable, high-performing platform that allows MLA to focus on its core mission.

Meat & Livestock Australia (mla)