Case Study: Luxury yacht builder Discovery Shipyard achieves unified customer management and scalable growth with Ninox

Luxury Yacht Builder Finds Flexibility With Ninox

Discovery Shipyard, a British luxury yacht builder founded by Kerstin Langdon and her husband, produces bespoke yachts that typically take around a year to build. After rapid growth, the company faced fragmented customer communications across emails, call logs and spreadsheets that made it difficult to deliver the high‑touch, specification‑driven service their clients expect. Discovery Shipyard adopted Ninox’s collaborative cloud platform to unify sales, customer service and support into a single system.

Ninox implemented a customizable solution for sales management, implementation and post‑sales support accessible on desktop and mobile (including offline), centralizing enquiries, orders and after‑sales workflows. The change sped up responses, improved professionalism and GDPR‑compliant data access, enabling Discovery Shipyard to scale while maintaining service quality—supporting a business that builds about 20 yachts per year with ~100 employees and customer journeys that can span 2–3 years.

Discovery Shipyard

Kerstin Langdon

Founder