Case Study: Leedia (performance marketing agency) achieves automated lead cleansing and real-time reporting with Ninox (CRM platform)

Leedia - Customer Case Study

Leedia, an Italian performance marketing agency led by CEO Andrea Mascheroni, was overwhelmed by data overload and duplicate, inaccurate entries while relying on Google Sheets. Seeking a more connected and customizable CRM, Leedia chose Ninox and enlisted Nioxus to develop a tailored solution, including the ReportsPLUS reporting tool.

Ninox, together with Nioxus, implemented a custom Ninox CRM and ReportsPLUS that automatically de-duplicates and organizes leads and delivers daily visual reports. The new system improved data accuracy, sped up decision-making, and freed roughly 10% of the team’s weekly time previously spent on manual analysis, saving significant hours and resources.

Leedia

Andrea Mascheroni

Chief Executive Officer