Case Study: a top enterprise media company automates reporting and scales client insights with NinjaCat

Top Enterprise Media Company - Customer Case Study

Top Enterprise Media Company, one of the largest news and media conglomerates in the United States, needed a better way to handle digital advertising reporting across multiple client tiers and local markets. Before NinjaCat, the internal digital agency relied on two incompatible in-house reporting systems and a highly manual process that required pulling and wrangling data from every source for every publication and client, which made reporting slow, labor-intensive, and difficult to scale.

NinjaCat provided a single, flexible reporting platform with integrations, custom data connectors, roll-up reporting, dashboards, and automated templates tailored to different audiences and client tiers. Top Enterprise Media Company fully migrated all clients to NinjaCat, automated 60+ location dashboards for a major franchise customer, and improved reporting efficiency so teams could spend more time on analytics and client insights; finance also gained better visibility for billing, audits, and spend reconciliation.