Case Study: Optimized Marketing achieves automated client reporting and faster insights with NinjaCat

How Optimized Marketing and NinjaCat Enhance Client Reporting

Optimized Marketing is a digital marketing agency that helps local service businesses improve lead generation across multiple verticals. As the agency grew, it struggled to produce client reports manually by stitching together data from Google Analytics, Google Ads, Bing, Facebook, call tracking, and billing, creating time-consuming work and a higher risk of errors.

Optimized Marketing implemented NinjaCat to automate reporting and campaign monitoring, turning reports into a shared “source of truth” for analysis. With NinjaCat, the team reduced reporting time, improved data accuracy, and sped up insights; the agency estimated it saves about 30 minutes per account per month, or roughly 25 hours monthly total, while one team member can manage up to 25 accounts.

Optimized Marketing

Ana Fediaeva

Social Media Manager