Case Study: Unroll.me achieves 7M+ app installs with nine.am

How Unroll.me grew with 7M+ app installs

The customer, Unroll.me, faced the challenge of scaling user acquisition for its email management app in the competitive productivity market. They needed to demonstrate the app's utility and educate users on inbox organization. The vendor, nine.am, provided performance marketing services to address this.

nine.am implemented a solution combining a creator-led authenticity strategy, cross-platform optimization, and a volume testing framework. This approach delivered measurable results, including over 7 million app installs and the successful management of a $3M+ paid media budget for Unroll.me.

Unroll.me