Case Study: Booksy achieves a 1,700%+ increase in business registrations with nine.am

How Booksy grew with 1,700%+ business registration increase

The customer, Booksy, a B2B SaaS company in the beauty professional software space, faced a saturated market and high acquisition costs. Their challenge was to effectively reach beauty professionals on social media, as traditional B2B marketing channels were failing to engage their target audience on platforms like TikTok.

The vendor, nine.am, implemented a TikTok-first strategy using authentic creator partnerships and pain point-focused content. This solution drove a 1,700%+ increase in business registrations and a 92% drop in cost per registration for Booksy.

Booksy