Case Study: Shapiro Metals boosts qualified leads and search visibility with The Nine

Shapiro Metals boosts search visibility 234% with The Nine

Shapiro Metals, a national industrial recycling leader, faced a stalled rebrand and marketing effort after their previous agency struggled to keep pace. They engaged The Nine as their agency of record to revitalize their marketing function and transform it into a qualified-lead engine.

The Nine implemented an integrated solution including a website redesign, SEO, paid media, and social. This approach delivered substantial results: a +234% increase in impressions, a +338% lift in sessions, 157 new keyword rankings, and a remarkable +2,100% year-over-year increase in paid-media engagement, ultimately generating 175 attributed leads for the sales team.

Shapiro Metals