Case Study: University of Utah transforms fundraising with Niftic

University of Utah unifies 30+ schools and 10+ partners with Niftic

The University of Utah faced a challenge with its decentralized fundraising efforts, which involved over 30 independent schools and colleges plus numerous partner organizations. This lack of a unified platform created a confusing and frustrating experience for donors. Niftic was engaged to provide digital strategy, UI/UX design, and full-stack engineering services to develop a cohesive solution.

Niftic designed and engineered a unified WordPress-based fundraising platform centered on storytelling to transform the donor experience from transactional to inspirational. The solution streamlined user flows and provided a flexible, scalable system for all university departments. The result was a seamless, story-driven platform that simplified the giving process, fostered deeper donor connections, and laid a sustainable foundation for the university's future fundraising growth.

University of Utah