Case Study: NoRedInk gains easier content control and a more accessible WordPress site with Niftic

NoRedInk streamlines site updates with Niftic across 60% of U.S. school districts

NoRedInk, a company that builds student writing confidence, faced a challenge where its marketing team could not make simple content updates to their website without requiring engineering support. This process slowed down their ability to tell their brand story effectively. They came to Niftic with a clear request to migrate from Contentful to WordPress to solve this problem.

Niftic implemented a custom WordPress theme using Gutenberg and Advanced Custom Fields to create a structured yet flexible publishing system. The solution included custom blocks for reusable sections and a reworked content model, all built to WCAG 2.1 AA accessibility standards. The migration was handled meticulously to ensure search continuity and compliance. As a result, NoRedInk's marketing team gained full ownership of the site, allowing them to update content instantly without engineering tickets or risking the brand.

NoRedInk