Case Study: Red Bird Restaurant boosts revenue by $43,000 with Nift

How a Local Restaurant is Boosting Revenue by $43,000 with Nift

Red Bird Restaurant, a New American restaurant and craft cocktail spot in Waltham, MA, wanted to grow beyond one-time diners and become a true neighborhood destination built on regulars and repeat visits. Owner Dan Stokes needed a way to attract quality new customers without relying on discounting or spending significant time on marketing, which led him to Nift.

Using Nift’s invitation-only customer acquisition platform, Red Bird offered $25 gifts to new diners while also giving Nift gifts to its own patrons to thank them for their loyalty. The results included an expected $43,000 annual revenue increase from Nift-delivered customers, 83% of users living within five miles, 43% returning within a month, and 50% saying they would recommend Red Bird to friends.

Redbird

Dan Stokes

Owner