Case Study: Blockbuster improves viewer experience and reduces play failures with Nice People At Work’s YOUBORA

How Blockbuster Uses YOUBORA to Understand Its Viewers and Minimize Errors

Blockbuster, a major movie-streaming service, needed to understand its users' experience and minimize play failures to ensure customer satisfaction. They sought an external monitoring solution to move beyond simple server metrics and focus on quality of experience (QoE). To address this, they turned to the vendor Nice People At Work and implemented their YOUBORA analytics platform.

The solution from Nice People At Work provided Blockbuster with actionable data and real-time error tracking. This enabled them to identify and resolve technical issues, such as shifting from local to global caching, which directly reduced play failures. The implementation allowed Blockbuster to improve its service quality at all levels and monitor its performance against industry benchmarks.

Blockbuster

Henrik Loop

Chief Technical Officer