NHS Employers
362 Case Studies
A NHS Employers Case Study
Northumbria Healthcare NHS Foundation Trust, an NHS trust serving around 500,000 people, faced the challenge of maintaining its positive organizational culture and core values during a period of major operational change, including the development of a new hospital. To intelligently guide this culture change, the trust partnered with the vendor NHS Employers and utilized a variety of culture intelligence surveys and organizational development (OD) strategies.
With support from NHS Employers, the trust implemented a comprehensive OD approach centered on four key areas: staff and partner engagement, enhancing patient and staff experience through campaigns like #hellomynameis, embedding trust values into recruitment and training, and improving executive communications via roadshows. The results included winning several awards for clinical care, being named HSJ Provider Trust of the Year in 2013, achieving positive staff survey results with yearly improvements, and maintaining low staff turnover.