Case Study: Central London Community Healthcare NHS Trust boosts flu vaccination uptake with NHS Employers

A NHS Employers Case Study

Preview of the Central London Community Healthcare NHS Trust Case Study

Central London Community Healthcare NHS Trust - Customer Case Study

Central London Community Healthcare NHS Trust partnered with NHS Employers to tackle very low seasonal flu vaccination uptake among its 3,000 staff across more than 200 sites. In 2014/15, only 26.5% of staff were vaccinated, and the trust needed a way to make the campaign more visible and the jab easier to access.

NHS Employers helped the trust build a broader, cross-department flu team and implement a highly accessible and communications-led flu campaign, including 98 drop-in clinics, peer vaccinators, intranet promotion, daily email updates, and manager engagement. The approach delivered a 19.5% increase in uptake, lifting vaccination coverage to 46% in 2015/16 and earning the trust NHS Employers’ “Most Improved” award.


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