Case Study: E.Leclerc reduces content production costs and speeds visuals with Nfinite

How E.Leclerc used Nfinite to improve image production quality, reduce costs, and simplify processes

E.Leclerc, a European retail leader, faced significant challenges with traditional product photo shoots, which were time-consuming, costly, and inflexible. Their search for a digital merchandising solution led them to the SaaS platform Nfinite, which promised to accelerate and simplify visual content production across various channels while managing rising costs.

By implementing Nfinite's 3D imagery platform, E.Leclerc was able to completely overhaul its workflow. The solution enabled the internal team to easily create high-quality, customizable visuals without specialized technical skills, eliminating the need for external agencies. This resulted in content production times dropping from five weeks to just 48 hours and delivered cost savings of over 30% in the first year, a figure that continued to grow through the reuse of digital assets.

E.Leclerc

Jean-Philippe Marazzani

Chief Marketing Officer