Case Study: Integracare achieves higher conversions and traffic with NexToronto web development and SEO

Integracare increases conversions by 97% with NexToronto

Integracare, a Toronto-based provider of in-home senior care, needed a more modern and manageable website. Their previous PHP site was difficult to update without a developer and lacked strong SEO foundations. This led CEO Lee Grunberg to partner with the web development agency NexToronto for a new WordPress website.

NexToronto implemented a comprehensive WordPress solution that included on-page and technical SEO, improved performance, and responsive design. This allowed Integracare's team to easily update content themselves. The results were significant; within 30 days, NexToronto's work drove a 97% increase in conversions and a 21.28% increase in traffic, with the conversion rate later trending above 7%.

Integracare