Case Study: AVS Medical achieves RCM growth and 20% client savings with NextGen Healthcare (NextGen Office)

Evolution of an RCM and Medical Billing Services Company

AVS Medical is a family‑owned RCM and medical billing services company based in Annapolis, Maryland, that grew from the founders’ living room into a nationwide, 27‑year business. Facing early financial and marketing hurdles and a shifting healthcare market—practices wrestling with in‑house billing, expensive legacy EHRs, and rising regulatory demands—AVS needed a scalable product and a recurring‑revenue model to survive and grow.

AVS partnered with NextGen Office, moved to a subscription model, adopted inbound marketing, and expanded RCM services through a third‑party provider. The integrated NextGen platform (including a clearinghouse and MIPS/reporting tools) cut client costs—about a 20% savings on average—improved after‑sale support by shifting calls to training, delivered steadier, predictable revenue for AVS, and positioned the company for continued growth.

AVS Medical

Lloyd Morris

President and Co-Owner