Case Study: RiseSmart boosts brand awareness and website traffic with Next PR

RiseSmart increases website traffic 257% with Next PR

RiseSmart, a provider of career transition services, worked with Next PR to differentiate its brand from larger competitors and increase its awareness with a national business audience. The challenge was to amplify RiseSmart's unique technology and personalized services within a crowded outplacement industry.

Next PR implemented a comprehensive communications strategy that included a competitor analysis, revamped website messaging, media relations, and social media management. The vendor secured national media coverage in publications like Forbes and Fast Company. As a result, web traffic from Twitter increased by 257%, new users grew by 51%, and the LinkedIn following expanded by almost 15%.

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