Case Study: United Way of Connecticut reaches new parents with safe care messaging using Next Day Animations

United Way of Connecticut reaches more eyes with Next Day Animations' social media package

The United Way of Connecticut needed to communicate crucial information about its Plan of Safe Care tool to new parents. Their challenge was to ensure this important message on child safety and caregiving support reached the widest possible audience. They partnered with Next Day Animations to create an engaging 2D animated video.

Next Day Animations produced the video and then extended its reach by repurposing the visuals into a comprehensive social media package. This included graphics for social media ads, wallet cards, and billboards. The solution successfully amplified the vital message, with the United Way of Connecticut's marketing coordinator noting that Next Day Animations did a fantastic job helping them get the right message to the people they needed to reach.

United Way of Connecticut