Case Study: Special Olympics boosts awareness and engagement with Next Day Animations explainer videos

Special Olympics rolls out a 6-language strategy campaign with Next Day Animations

The Special Olympics faced the challenge of engaging diverse global audiences to launch their 2021 Global Strategic Plan and needed an engaging tool to communicate their vision for inclusion. They partnered with Next Day Animations to create a whiteboard animation video series that would effectively explain their updated strategy and activate members.

Next Day Animations developed a whiteboard explainer video that was successfully rolled out in six unique languages. The solution was distributed widely for brand awareness, used internally for training and in email signatures, and featured on the Special Olympics' website, YouTube, and at events. Following this success, Next Day Animations also produced a subsequent series of videos for Special Olympics South Carolina to help invite schools across the state to engage with their Unified Clubs programming.

Special Olympics