Case Study: Guide Dogs for the Blind boosts engagement and accessibility with Next Day Animations

Guide Dogs for the Blind boosts website engagement with 58 hours of explainer videos from Next Day Animations

Guide Dogs for the Blind, a nonprofit organization, partnered with Next Day Animations to create engaging explainer videos that would build awareness, foster inclusion, and drive community engagement. Their challenge was to effectively communicate their mission and educate the public in an accessible and inviting way.

Next Day Animations developed a series of whiteboard animation videos, produced in multiple accessible formats including versions with audio description and Spanish translation. This solution allowed the content to reach a wider audience. The vendor's work delivered clear, quantifiable results for Guide Dogs for the Blind, including 58 total hours of video watched on their website, increased web engagement, higher volunteer interest, and stronger community connections.

Guide Dogs for the Blind