The Next Ad
42 Case Studies
A The Next Ad Case Study
Loavies, a Dutch-based international online fashion retailer, was facing the challenge of sustaining its sales growth amidst rising competition. Their objective was to expand internationally and find the right content to advertise to the right audience on Facebook and Instagram. To address this, they turned to vendor The Next Ad and its managed service, which utilized automatic ad rotation.
The Next Ad implemented a solution using automatic ad rotation to continuously test and find the best performing ads for different audiences. Their experts tweaked campaigns to optimize performance, discovering which ad formats worked best for new versus returning visitors. This strategy resulted in a 927% increase in monthly social sales and a 25% increase in return on ad spend for Loavies within just three months.