Case Study: Skribble lowers CPL by 54% with Nexoya

How Nexoya automated time-consuming operational work and lowered CPL by 54%

Skribble, a Zurich-based SaaS scale-up, faced the challenge of having to manually allocate its digital marketing budget across channels and countries, a time-consuming process that hampered its growth. To free up time for strategic tasks and improve performance, they turned to the vendor Nexoya and its automated budget allocation solution.

Nexoya implemented its platform to automate Skribble's cross-channel budget allocation and campaign monitoring. This solution provided crucial market insights and eliminated spend on inefficient activities. As a result, Skribble achieved a 54% lower cost per lead and a 6% higher conversion value, allowing their team to focus on strategic growth.

Skribble

Till Graf

Growth Hacker