Case Study: Nelly.com improves customer returns with Nexer Maverick

Nelly.com improves return experience and reduces unnecessary returns with Nexer

Nelly.com, a well-known fashion and beauty e-commerce company for young women in the Nordics, faced the challenge of managing product returns, an integrated part of its online business. To address this, they partnered with vendor Nexer and its service Nexer Maverick to develop a strategy to digitally manage the return flow and improve the customer journey.

The solution implemented by Nexer involved creating a digitalized return experience. This included mapping customer journeys, developing a proof of concept, and providing recommendations to reduce returns. The results for Nelly.com were an improved customer experience, a reduction in unnecessary returns, and the ability to optimize return freights. Nexer helped the company use data from the new process to improve product descriptions and prevent future returns.

Nelly.com