Case Study: Omega Power Technologies achieves a modern, high-performing digital experience with Newpath Web

Omega Power Technologies launches new site in 5 months with Newpath Web

Omega Power Technologies, an electrical distributor and supplier, engaged Newpath Web to modernize its digital ecosystem. The customer needed to replace its existing website and integrate it with a new product information management system as part of a broader digital transformation, aiming to provide a more engaging online experience for its users.

Newpath Web designed and developed a new website using the Kentico Xperience DXP platform, integrating it with the customer's PIM via a custom API and implementing Elastic search for improved product discovery. The site was launched successfully in March 2022 and subsequently won Kentico's Site of the Month award. The solution allows for instant publishing of product data and streamlined marketing automation, enabling audiences to more effectively find and engage with product information.

Omega Power Technologies