Case Study: Swell Inc. drives local and federal advocacy impact with New/Mode

How New/Mode Enabled Swell Inc. to Unlock Change at the Local and Federal Level

Swell Inc is a full-service marketing agency focused on social justice and change-making campaigns. They needed a more affordable, flexible digital advocacy solution that could work with clients’ existing CRMs and help them quickly escalate advocacy efforts, recruit supporters, and connect them with decision-makers.

New/Mode provided Swell Inc with digital advocacy software that integrated with their workflows and supported a wide range of actions, including email, phone, tweet, fax, petition, and op-ed tools. With New/Mode, Swell mobilized thousands of supporters, including sending over 1,200 emails in support of Measure J implementation, more than 100 calls to a California senate health committee, and 31,162 letters from 1,919 constituents to Congress, helping drive measurable campaign wins and stronger community targeting.

Swell Inc

Clayton R.

Director, Strategy