NEWMEDIA
25 Case Studies
A NEWMEDIA Case Study
OrganizeMyDrawer.com, a startup offering custom drawer organizers, faced the challenge of manually creating design templates in a CAD program, a process that was too time-consuming and inefficient to be competitive. They engaged the vendor NEWMEDIA to develop a solution that would allow customers to easily design their own organizers online and automatically generate the backend instructions needed for manufacturing.
NEWMEDIA designed and built a complex, interactive, Drupal-powered website with a heavy Javascript front-end. Their solution included a custom design tool for users and sophisticated algorithms to efficiently prepare cutting templates from designs. This drastically reduced the manual labor hours required per product, making OrganizeMyDrawer.com's business plan a reality and allowing them to cut costs while increasing market exposure.