Case Study: Key West Key Lime Pie Co achieves 2M+ media impressions with NewmanPR

Key West Key Lime Pie Co - Customer Case Study

NewmanPR was engaged by the Key West Key Lime Pie Co to increase brand awareness in the Canadian market.

To meet this challenge, NewmanPR executed a promotional food truck event in Toronto. The decorated truck distributed free pie slices in high-traffic areas, incorporated a charity element, and disseminated Florida Keys messaging. The campaign secured significant media coverage on morning news shows and in prominent publications. Social media efforts generated over 900,000 impressions, contributing to a total of over 2 million media impressions and an estimated PR value exceeding $125,000 for NewmanPR's client.

Key West Key Lime Pie Co