Case Study: SynerTrade achieves 40% fewer support tickets and 40% reduced training time with Newired

How Newired Transformed Synertrade's Performance

SynerTrade, a European leader in digital procurement whose Synertrade Accelerate platform manages roughly $600B annually, faced slow onboarding, overloaded support teams and multilingual support challenges as both internal users and external suppliers struggled to adopt its modules. To address these issues, SynerTrade selected Newired to provide embedded in‑app guidance and multilingual contextual help, including an OEM partnership to bundle guidance directly into its platform.

Newired was deployed on both SaaS and on‑premise instances and integrated without UI changes or additional development, with a two‑month implementation. Newired’s in‑app guidance reduced SynerTrade’s weekly support tickets by 40%, cut onboarding/training time to 60% of the previous duration (about a 40% reduction), improved usability and customer satisfaction, and enabled flexible OEM pricing and distribution.

SynerTrade

Angela Romeo

Sales Account