Case Study: Park Lane Group achieves 56% revenue growth and streamlined, automated operations with NewBook International, Inc.

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Park Lane Holiday Parks - Customer Case Study

Park Lane Group operates six holiday parks in regional Victoria offering a wide range of family activities. Facing a complex rate structure at their busy Yarra Valley site and wanting faster, more meaningful guest interactions while reducing time spent on routine administration, they engaged NewBook International, Inc. and its property management platform and integrations to explore automation opportunities.

NewBook International, Inc. implemented automated revenue and reporting tools (including an integration with IDeaS Revenue Management Solutions), automated guest surveys, QuickBooks integration and paperless check-in. As a result Park Lane Group saw a 56% revenue increase in April 2019 versus April 2018, reclaimed two days of admin time per month, used feedback to invest in a new 40 ft container pool, improved guest arrival speed and guest satisfaction, and won the 2019 Tourism Innovators Conference Automation award.


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