Case Study: Citystay boosts direct bookings and streamlines operations with NewBook International, Inc.

Citystay - Customer Case Study

Citystay, a serviced‑apartment SME, faced a time‑consuming, risky switch of property management systems after a year of evaluating vendors for a solution that met current needs and future growth. They selected NewBook International, Inc. for its adaptable PMS and—after initially lacking an integrated booking tool—were impressed when NewBook delivered a mobile‑responsive, user‑focused online booking engine within two months.

NewBook International, Inc. implemented a full PMS suite including the new online booking engine, an integrated channel manager, task lists, automated guest communications and detailed reporting. As a result Citystay drastically reduced human and financial resources spent on daily tasks, eliminated manual channel management, organised housekeeping more efficiently, increased direct online bookings (cutting commission costs) and maximised occupancy and RevPAR — while receiving responsive ongoing support and measurable improvements in guest experience.

Citystay

Declan Fitzhenry

Operations Manager