Case Study: newage Digital Agency boosts ad creative performance for OLX, COMFY, Rabota.ua, and Pizza 33 with data-driven display analysis

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Newage Digital Agency boosts ad performance by 30% with Newage

The customer, a major digital agency, faced the challenge of measuring the effectiveness of its online display advertising to optimize campaign performance and justify budgets. The vendor, Newage, implemented its comprehensive display ad analysis service, which uses media and technometric indicators to track user behavior beyond simple clicks.

Newage's solution provided deep analysis of post-click and post-view actions to understand the full customer journey. For specific clients like Rabota.ua and Comfy, Newage tested multiple creatives, identifying the best performers and leading to campaign optimizations of 30-50%. This data-driven approach allowed the agency to definitively measure which ads worked best and make informed decisions to improve client results.


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