Case Study: Seera Group improves reporting accuracy with TO THE NEW's Data Lake platform

Seera Group improves report accuracy by over 90% with TO THE NEW

The Seera Group, one of the largest travel and tourism companies in the Middle East, faced challenges with data scattered across multiple sources and geographies, leading to potential leakages and difficult decision-making for leadership. They partnered with TO THE NEW to build a centralized Data Lake and analytics platform to serve as a single source of truth.

TO THE NEW implemented an automated Data Lake infrastructure, handling end-to-end development including data orchestration and a dashboarding portal. This solution provided the leadership with unified, data-rich reports, improving the accuracy of business reports by more than 90%. The integrated platform also automated data pipelines and connected with existing systems like SAP and Salesforce.

Seera Group