Case Study: Invest India improves investor engagement and query resolution with TO THE NEW’s Drupal 8 web platform

Invest India expands to 4,000+ pages and cuts query response time to 1.3 hrs with TO THE NEW

Invest India, the National Investment Promotion and Facilitation Agency for the Government of India, needed a new web platform to better equip investors with information and replace its primary query submission channels of email and phone calls. Their objectives were to promote foreign investment and provide 24/7 query resolution support with faster response times. TO THE NEW was engaged to design and build a Drupal 8 based web content management platform to address this challenge.

TO THE NEW built a scalable and secure web portal that provided a personalized experience for investors, logically segregating content for easy identification. A key part of their solution was the implementation of an AI chatbot named 'Satya' to answer queries without human intervention. The results were significant, expanding the website to over 4000 pages that have catered to 4.6 million visitors. The platform reduced the average query response time from a few days to just 1.3 hours, successfully facilitating investment in India.

Invest India