TO THE NEW
94 Case Studies
A TO THE NEW Case Study
DaMENSCH, a premium men's innerwear brand, sought to increase its reach to its target audience and enhance the user experience of its web platforms. To achieve these objectives, they partnered with TO THE NEW to also develop a new mobile application alongside their existing web presence.
TO THE NEW developed user-friendly Android and iOS mobile apps integrated with BetterCommerce CMS and enhanced the web application's UX. The solution included deep linking, Google tags for customer behavior analysis, and seamless payment integrations. As a result, DaMENSCH saw a 65% increase in revenue post the mobile app's launch, alongside enhanced user engagement and zero application downtime.