TO THE NEW
94 Case Studies
A TO THE NEW Case Study
The customer, Ausbiz, required a comprehensive OTT platform to stream live and on-demand financial content to expand its customer base and provide a personalized viewing experience. TO THE NEW was engaged to provide end-to-end technology ownership and develop this solution.
TO THE NEW designed and developed the OTT platform for web and iOS, integrating a CMS for content upload and a recommendation engine for personalization. The solution delivered significant results, accruing over 34,000 subscribers and adding 10,000 videos to the platform within 12 months of launch.