New Wave
36 Case Studies
A New Wave Case Study
City Wide Towing, a long-established Alberta towing company, needed to modernize its brand and improve its digital marketing to generate leads in a competitive market. They partnered with New Wave for a comprehensive solution including a full rebrand, website design, search engine marketing (SEM), and SEO.
New Wave executed a complete rebrand focused on heritage and reliability, then built a website and advertising campaigns designed to convert traffic and strengthen SEO. The results were immediate and sustained, including a 131.8% year-over-year increase in calls from ads, a 70.6% conversion rate on ad spend, and first-page Google rankings for all key Calgary keywords.