Case Study: Accent Plumbing & Heating boosts Calgary visibility with New Wave content creation, social media, and SEO

Accent Plumbing & Heating climbs Calgary plumbing and heating rankings with New Wave

New Wave Marketing helped Accent Plumbing & Heating, a plumbing and HVAC company in Calgary, address a common challenge: their online presence was generic and failed to reflect the unique personality of their owner and crew. Their website and social media used dry, stock content that didn't stand out or rank well for local searches, preventing them from connecting with customers in their authentic voice.

The solution involved building an always-on content engine. New Wave created a personality-driven social media program featuring on-the-job comedy reels and branded posts, paired with a complete local SEO foundation targeting Calgary searches. This approach made Accent's online presence unmistakably theirs, resulting in climbing search rankings for key plumbing and heating service terms and turning the owner into the recognizable face of the brand.

Accent Plumbing & Heating