Case Study: National Grocers Association modernizes its digital experience with New Target

National Grocers Association launches a cleaner, easier-to-manage website with New Target

The National Grocers Association (NGA) needed a full website redesign to better reflect its mission and community. Their old site was difficult to manage and lacked a dynamic feel. NGA partnered with New Target to create a more modern, intuitive, and engaging digital experience that would simplify navigation for its members.

New Target implemented a WordPress-based solution using Elementor, giving NGA greater control over their content. The redesign streamlined the backend and added dynamic visual elements, making the site easier to manage and more compelling for users. The new website positions NGA with a flexible digital platform that supports ongoing content growth and strengthens member engagement.

National Grocers Association