Case Study: Citroën delivers a new state-of-the-art website in three months with New Signature

Delivering a new state-of-the-art website in just three months

Citroen needed a fast overhaul of its UK website ahead of a new car launch, but lacked a completed functional specification and had an outdated site that required manual product data entry. New Signature was brought in to implement the new design on a scalable, robust platform, using a MOSS 2007 WCM solution integrated with Citroen’s European central database.

New Signature delivered the site in just three months using an agile approach, with a high-performance infrastructure and Microsoft technologies including ASP.NET 2.0, .NET 3.0, and SQL Server 2005. The result was a more responsive website, content updates that took half the previous time, and a 27% increase in site visitors.

Citroen