Case Study: Population Media Center improves user experience and digital engagement with New Media Campaigns

Population Media Center reaches 13 million lives with New Media Campaigns

Population Media Center, a global nonprofit, approached New Media Campaigns for a comprehensive website redesign. Their existing site was difficult to manage and navigate, and it failed to effectively present the organization's impact to potential donors and partners in an engaging way.

New Media Campaigns designed and developed a new WordPress website with a bold, modern design focused on user experience. The solution included an interactive projects map, a filterable news center, and integrations with Salesforce and HubSpot. The new site serves as an effective tool for sharing information and activating supporters. Post-launch, the partnership continues with plans for additional microsites and marketing support.

Population Media Center