Case Study: Haw River Farmhouse Ales builds community and raises $36,000+ with New Media Campaigns

Haw River Farmhouse Ales raises $36,000+ on Kickstarter with New Media Campaigns

Haw River Farmhouse Ales, a new craft brewery, needed to build an online presence and community to generate excitement and stand out in a crowded market prior to its opening. They partnered with New Media Campaigns for a website and to leverage social media as the core of their marketing strategy.

New Media Campaigns implemented a solution that included a uniquely branded website featuring hand-drawn illustrations. They supported the brewery's highly successful Kickstarter campaign, which was marketed through strategic social media engagement and mini-goals, raising over $36,000. This effort, facilitated by New Media Campaigns, helped Haw River build a substantial following and significant excitement for its launch.

Haw River Farmhouse Ales